Over at the Creative Penn, there is a great post on the diversity of tasks any author working in 2009 has to deal with- and I quote:
“Authors are being encouraged to do their own marketing, blog, podcast, network online and in real life, have a speaking career… oh, and write books and have a personal life!”
Go Here to pick up some of Joanna’s tips on how to maximise efficiency.
I have to say that many of the top 5 tips resonate with me – and pleased to say that I am already doing many of these steps – which I have picked up for myself through much hard work and wasted time.
While I know that each author is different, developing an online digital platform seems to be an increasingly important aspect of the busines of marketing yourself – sometimes before you can approach a literary agent or publisher and expect to be taken seriously as a professional.
This is an area where I know I have more to do and intend to research and develop over the next few months. More posts to come.
One key question? Who are you building your online platform for? Publishing professionals and fellow authors? Or readers of the books you have published/ are writing?
I would love to know your opinion.